JAMCO Advanced Solar Energy

JAMCO
Advanced Solar Energy
Technology for
the Caribbean Basin




Executive Summary



Goals

Our goal is to develop a profitable market in the domain of renewable energy, particularly solar energy. Jamco U.S. has negotiated an exclusivity agreement with a power generator British manufacturer who has developed a very advanced and competitive technology capable of producing both electricity and hot water.

Objectives

To implement Jamco in Jamaica as a ground base to develop the Caribbean market in establishing business, political, financial and academic relationships with the local personalities, including but not limited to the international organizations such as World Bank, U.N., Health Organization and, of course, any other organization such as U.S., British and Spanish Department of Commerce which have already their influence in the island. The U.S. Aid would also be a good opening.


Marketing and Business Strategy
To avoid any futile effort, our intent is to primarily target large customers in need of energetic resources that the Jamaican government cannot provide in an efficient manner, such as hotel, hospitals, dispensaries, churches, or other community buildings and/or any infrastructure requiring, such as military, police post or university facilities.
The tertiary target would be some industries/ small business located in remote and very poor areas regarding the power grid distribution.

Finally, or last target would be particular housing or individuals that can absorb the cost of our minimum sized unit capable of generating 10kw plus water. Following a brainstorm during the meeting with the manufacturer, we are envisioning, for our immediate marketing strategy, to develop a pilot-demo project which may grant some incentive in the form of discount, in order to accelerate the marketing process.

We are also envisioning, as part of our business strategy, to develop a strategic alliance with the manufacturer in England. This strategic alliance would emphasize in the technical collaboration to constantly improve the product performance in order to maintain a competitive level. During a meeting held with the manufacturer, we proposed to use Sandia National Laboratories (with which I am acquainted) to assist us in this endeavor. Such relationship would give us additional credibility in dealing with international organizations.
We are envisioning extending our strategic alliances with Spanish partners who may have strong business ties with Cuba. It is our intention tho create a pool of business interest strong enough to benefit from some European business assistance in developing the renewable energy market in the Caribbean basin.

Jamaican Business Potential and Brief Economic
Jamaica has a population of up to 2.6 million inhabitants in which 1 million is living in Kingston and its neighborhood. Close to 1 million live in the Montego Bay area, the rest of the population live in the remote areas of the island.

In addition, the island has a constant rollover of 2 million visitors a year increasing dramatically the demand of infrastructure, particularly electrical power. We should also mention that a few large tourism activity and its constant growth in foreign goods import, particularly appliances and automobiles, therefore fuel, the amount of the bill regarding the energetic resources jumped from 300 million USD in 2001 to 1.2 billion USD in 2006.
Renewable energy is becoming a necessity.

The Jamaican government has decided to encourage the development of the renewable energy business. A new law abolishing taxes in renewable energy related imports is on its way to be signed.
In addition, Jamaica benefits from the Kyoto accords in regard to CO2 carbon Credit which is a good incentive for developing renewable energy businesses.

Product: "Harmony"
Harmony is a type of solar concentrator, developed by Heliosystem in England producing both electricity and hot water. Its original concept- solar concentration based- makes the product very competitive.

The solar power generator can be sold by module of 10kw of electricity.
In addition, hot water is generated as the result of cooling the voltaic cell located at the apex of the concentrator. This hot water can then be used for domestic purpose.
Cost and benefits: a 10kw unit could be sold at up to 6,000 USD with a net margin of 15%. Although this unit is the perfect fit for small houses/businesses, it would not be part of our immediate marketing effort.

Immediate Efforts Each medium size hotel and /or tourist resort would require 1,000 to 100.000 Kw, which translates to an average of 1 million USD for this type of customer. We expect to sell roughly for 1 million USD the first year and for 3 to 4 million USD the second year. A that point (the second year) we will increase our effort to target medium size customers.

Company Infrastructure requirements in the U.S. and Jamaica.

It is to note that we are anticipating importing the whole solar unit the first year. As part of our agreement in representing the manufacturer, we will have the obligation to install and maintain the unit which would benefit the manufacturer warranty.

Therefore, we will need some warehouse facility and utilitarian vehicle to assume our sale services properly. We will then increase our facilities as our business volume grows.
In addition, we will need a spare parts rollover inventory of about 10% overall value of the unit we sell. The second-Third year, we envision manufacturing certain heavy metallic parts pertaining to the frame/structure of the concentrator, in order to diminish the overall cost of the unit.

 

NOTE: Attention to: Warrent Sattunyue. With regards to our conversation relating to solar energy that we had spoke about, my in involvement with implement solar energy to jamaica and the rest of the Caribbean's and the other countries, because of my connection with people in jamaica. the university of the west Indies and hotels and etc. we had a meeting with the manufacture from UK and here in the USA and was given the rights. When I had receive further information i will gladly pass it on to you.



Radcliff Reid Public Affair Liaison.